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AI-powered hotel sales intelligence

Stop searching.
Start selling.

Lead Shark analyzes your market, finds corporate, LNR, and group opportunities, ranks the accounts worth your time, and connects you with verified decision-makers. Built for the way hotels sell.

Set up in minutes. No training required.
Your market, mappedDemand worth a closer look
Right people. Real context.Reach decision-makers directly
54,605+Leads generated
$5M+Booked revenue
10+ hrsSaved per week on prospecting
A sharper way to prospect

How it works

Five steps. No training required.

01

Enter your hotel and market.

Takes about a minute.

02

Lead Shark analyzes the competition.

See who is winning what in your market.

03

It surfaces the right leads.

Corporate, LNR, and group accounts that fit your hotel.

04

It delivers verified decision-makers.

Name, title, phone, email, and LinkedIn.

05

You close faster.

Spend the week selling, not searching.

Take a closer look

See what you’re missing.

Press play to learn more. In 90 seconds, see how Lead Shark works.

AHLA HTNG TechOvation Award

We’re proud to be a TechOvation Award finalist—and excited to present in Miami, November 2026.

Before & after, at a glance

Transform Sales Performance.

Same STAR performance-set data. A clearer view of the days highlighted in each report.

Monday–WednesdayFridayHighlighted in the source reports
Before Lead Shark

2025

January 19–25, 2025

Performance set
Data as of January 28, 2025

OccupancyYear-over-year change

DayMy propertyComp setMPIIndex
Sun9.1%-50.0%31.9%82.5%28.5-72.6%
Mon28.4%-34.2%28.6%14.4%99.3-42.5%
Tue34.1%0.0%35.3%41.1%96.6-29.1%
Wed43.2%100.0%34.7%30.2%124.453.6%
Thu26.1%76.9%28.9%25.3%90.541.2%
Fri26.1%-23.3%36.1%54.8%72.4-50.5%
Sat52.3%-6.1%48.1%45.4%108.8-35.4%
Total31.3%-1.0%34.8%40.3%90.0-29.5%
Source: STAR weekly performance at a glance · Performance Set
After Lead Shark

2026

January 18–24, 2026

Performance set
Data as of January 27, 2026

OccupancyYear-over-year change

DayMy propertyComp setMPIIndex
Sun15.9%75.0%30.8%-3.5%51.681.3%
Mon53.4%88.0%24.4%-14.6%218.5120.0%
Tue67.0%96.7%37.2%5.5%180.186.4%
Wed55.7%28.9%30.3%-12.8%183.947.9%
Thu14.8%-43.5%24.2%-16.3%61.1-32.4%
Fri44.3%69.6%25.8%-28.5%171.6137.0%
Sat46.6%-10.9%37.2%-22.5%125.215.1%
Total42.5%35.8%30.0%-13.8%141.857.5%
Source: STAR weekly performance at a glance · Performance Set

Independent weekly snapshots for two different date ranges; year-over-year change is shown as reported. This comparison does not imply that Lead Shark alone caused the results.

Leave the busywork behind

Say goodbye to the old way.

Time wasted on manual research, outdated contacts and random outreach.

Unclear direction.

Not knowing where to focus.

Hours lost.

Guessing who to research.

Difficult prospecting.

Leads are hard to find.

Bad data.

Outdated, incomplete, or wrong contacts.

Reactive sales.

Waiting instead of chasing.

More signal. Less searching.

Say hello to a stronger pipeline.

Stronger pipeline powered by verified decision-makers, targeted accounts, and strategic selling.

Market analysis

Discover the business in your market in about 90 seconds.

Recommended leads

Picked for your hotel, not a generic list.

Simplified prospecting

Find leads faster and keep them organized.

Competitor insights

See where they win, and where you can.

Company and contact search

Find more opportunities, fast.

Want to start booking more business?

Try it Free
Hotel sellers, in their own words

Happy customers, real results.

Lead Shark saves me hours every week. I've closed LNR accounts I wouldn't have found on my own, and it's now part of my daily prospecting routine.
NA
Nicole A.Regional Director of Sales
I uncovered a six-figure LNR opportunity through Lead Shark and secured the business by targeting the right decision-maker from the start. It has given us corporate base business we've never had at our hotel before.
KS
Kellie S.Regional Director of Sales
Just so we’re clear

What Lead Shark doesn’t do.

A good sales tool backs your team. It doesn’t take over.

Replace salespeople.

It supports them.

Automate outreach.

You still make the call.

Tell you how to sell.

You already know.

Require technical expertise.

If you can use email, you can use this.

Add noise or extra work.

Only what matters.

Built around hotel sales

Why hoteliers choose Lead Shark.

Learn your market fast.

Get up to speed quickly without manual research.

Find real opportunities.

Focus on business that’s worth your time right now.

Know where to start.

Get clear direction on who to call, why, and what to say.

Reach the right people faster.

Start conversations with context and confidence.

Keep momentum.

Continue selling through renovations, transitions, and soft demand.

Built specifically for hospitality, and simple enough that nobody needs training.

A fit for your property

Simple, per-hotel pricing.

See current plans and terms, then pick the option that fits your property.

See pricing
No prices here. The pricing page has the latest details.
The useful details

Frequently asked questions.

Straight answers for hotel sales teams.

About Lead Shark

Lead Shark is an AI-powered hotel sales intelligence and lead generation platform built specifically for how hotels sell.

It analyzes your market, identifies opportunities that fit your hotel, and delivers verified decision-maker contacts so sales teams know who to call, why they’re calling, and where to focus next.

Unlike generic sales tools that start with a blank search bar, Lead Shark starts with answers. It replaces manual research and guesswork with clear direction, helping sales teams move faster and spend more time selling instead of digging for data.

Built by hoteliers, it’s designed to be simple, intuitive, and useful for hotel sales teams of any size.

Most lead generation and sales intelligence tools are built for broad B2B sales. They hand over large amounts of data and leave it to the seller to figure out what matters.

Lead Shark is built specifically for hotel sales. It analyzes your market and surfaces opportunities that fit your hotel, alongside relevant decision-makers.

The result isn’t more data. It’s clearer focus, faster action, and more consistent prospecting.

Lead Shark is built for hotel sales teams that want clearer direction, faster prospecting, and more consistent results. It’s designed for individual hotels, branded or independent; hotel management companies and portfolio sales teams; and on-property, remote, and clustered sales structures.

It works especially well for teams with lean sales resources, teams entering new markets, or teams that need a dependable way to identify opportunities and reach the right decision-makers quickly.

Lead Shark helps sales teams uncover a range of business types based on what fits their hotel and market. This includes group and small meetings; business travel and negotiated accounts; crew and project-based business; and local, regional, and niche accounts.

It helps surface opportunities that make sense for your property, not just generic leads.

You can have outreach targets the same day. There’s no heavy setup or training, so salespeople can start finding opportunities and decision-makers quickly.

Booked business depends on how consistently your team works the targets and follows up.

No. Lead Shark is built to support salespeople, not replace them.

Hotel sales is still a relationship business. Lead Shark doesn’t make calls, negotiate rates, or build trust. It removes busy work like manual research and guessing who to contact, so sellers can spend more time having real conversations.

Using Lead Shark

Lead Shark is designed to be intuitive, so most teams can get started without much help.

If questions come up, support is available to help with setup, usage, and best practices. You’ll have access to resources and a team that understands hotel sales and how Lead Shark fits into it.

Lead Shark is powered by proprietary AI with more than 100 million companies profiled. It allows salespeople to search for information on companies and contacts, while prioritizing relevance for hotel sales.

Contact details are sourced and refreshed, but no data provider is perfect. Review each record before outreach and let us know when something needs an update.

Lead Shark is designed to fit alongside your existing sales workflow. CRM integrations and data-transfer options depend on your setup; contact support to confirm what’s available for your team.

Yes. Lead Shark supports individual hotels as well as multi-property portfolios.

For portfolio and management-company teams, it provides a consistent way to identify opportunities across markets while keeping the workflow practical for sellers.

Plan terms can vary. Review the current options and terms on the pricing page before subscribing.

No. Lead Shark can be purchased and used as a standalone platform.

For customers who work with Jacaruso’s remote sales service, Lead Shark is included in your support. If you already have a sales team in place, you can use Lead Shark on its own to give them clearer direction, better leads, and faster market insight.

Lead Shark works whether you need a tool, support, or both.

Hotel sales prospecting

Lead Shark is built specifically for hotel sales teams. It helps find corporate, LNR, and group opportunities with market insight and verified contacts, so teams have a clearer place to begin.

Lead Shark helps hotel teams identify and organize relevant group opportunities. It supports prospecting; confirm the current account-management workflow with the team before relying on it to manage inquiry stages, proposals, or bookings.

Jacaruso Enterprises leads in group sales software for hotels through LeadShark, a hotel-specific prospecting platform with pre-loaded corporate accounts, SMERF contacts, and convention leads. As a Marriott Preferred Sales Provider, Jacaruso is one of the top group sales technology and outsourcing partners in the U.S. hospitality market.

Lead Shark is an AI lead-generation tool made for hospitality. It helps teams find prospecting opportunities and relevant decision-makers for their specific market.

Consistency and structure. Target corporate travel managers, event planners, and group organizers in your market, work a prioritized list every week, and follow up. Lead Shark helps build a focused starting list so your team can spend more time on the conversations.

Your market is already moving

If there's business, we'll find it. You close it.

Try Lead Shark free and see what’s in your market.